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Friday, 19 January 2018 09:52

Behind the Scenes of Podcasting at NewTV

Written by Jessica Leff, Digital Marketing Specialist

If you’ve been following what’s going on at NewTV, hopefully you know that we are introducing podcasting. This February, we will be offering the first Introduction to Podcasting class for a one-time discounted rate of $50. Once members are certified on the equipment, they can start producing podcasts at NewTV. We are so excited to bring this new feature to our members as we continue to adapt to the current media landscape.


What you may not know, however, is how podcasting at NewTV came to be, and that’s what I’d like to share with you today.


The idea had been floating around for a while, but had never been acted upon due to questions of logistics and feasibility. Early in 2017, the NewTV staff sat down to brainstorm ideas for the coming year and podcasting came up yet again. Thus, the podcast committee was formed, led by me and consisting of Katie Geiger, Eugene Foygelman, Angela Harrer and Shelly Kamanitz.


The five of us got to work immediately, and had our first meeting in January to discuss how to tackle this project. We all came into this with a different level of knowledge, but we were equally as passionate about seeing podcasting at NewTV become a reality. Everyone used his or her strengths to research an aspect of the project, such as: What equipment did we need? How should the podcasts be uploaded? Are other community media centers doing podcasting? If so, how did they implement it?


BehindthePodcast2Our research took us into the field. Katie and I visited two community media centers in the area, WinCAM and Somerville Media Center (SMC). We also did phone conferences with BRIC Arts Media and Access Sacramento. Everyone was extremely helpful. Plus, we met Heather McCormack at SMC, who will be teaching the Introduction to Podcasting class. Her energy was infectious and we cannot wait for our members to meet her. Angela spoke to a local podcast business about their operation and she and Eugene created a SoundCloud account and did some test uploading.


We carefully considered all potential hurdles in our way and figured out how to overcome them. Eventually, we felt confident enough to present our plan, first to Executive Director Bob Kelly, and then to the NewTV Board of Directors. Feedback from both of those presentations helped us tweak our ideas and clarify our plans.


BehindthePodcast1Next, it was time to set up Edit A as the podcasting suite. With help from Steve Russo, the room was soundproofed, new desks were purchased and all of the necessary equipment was added to the room. We have tested everything and it works extremely well.


Once we scheduled the Meet & Greet event, it seemed only natural to launch podcasting at the same time. Shelly helped prepare a loopable graphic to be used when podcasts are broadcast on the channel. We scheduled the instructor and she will be coming in to meet with us before the class to learn about the workflow at NewTV.


In this post, I’ve just scratched the surface of all of the hard work put into the project. The NewTV staff members are excited about this new initiative, and the five of us are especially ecstatic to share this with our members. We cannot wait to see what you will come up with and we hope you enjoy podcasting!

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