Friday, 08 December 2017 10:01

New Site for the New Year

Written by Shelly Kamanitz, Director of Marketing and Creative Services

Among the many marketing tools an organization uses to communicate, its website is its most essential. It is the landing place with “one-stop shopping” for all information about the organization.                                                        

 

Friday, 01 December 2017 11:29

Favorite Finales

Written by NewTV Staff Members

 

When you become invested in a television show and find out it is going to end, whether it is because it has been cancelled or because the creative team has decided the story has run its course, you hope for a satisfying ending. A good finale means something different for every show and it might mean something different for each viewer. Below, the NewTV staff members share their favorite television show finales and explain their reasoning.

 

Tuesday, 21 November 2017 14:15

Ten Years of Changes at NewTV

Written by Andrew Eldridge, Co-Director of Original Programming

This past August, I celebrated my ten-year anniversary of working at NewTV. It’s crazy to think of all the changes that have happened here at the station, so let’s take a trip down memory lane and look at the technical transformation that has occurred.

 

Thursday, 09 November 2017 13:07

Double Trouble? Twitter Expands Character Limit to 280

Written by Jessica Leff, Digital Marketing Specialist

A big change hit the Twitterverse this week when most users saw their character limit expand from 140 to 280. This concept was introduced in September, when a select group of users were allowed to start tweeting with 280 characters. Now, everyone is eligible, unless they are using the site in Japanese, Korean or Chinese. This is the first time Twitter has changed their character limit since launching in 2006.

 

Friday, 03 November 2017 13:20

What's in it for Me? Top 5 Reasons to Volunteer

Written by Katie Duval, Director of Member Services

Last Thursday, NewTV hosted its fifth annual House of Haunts and it was a smashing success, largely due to our volunteer support. Over the span of three days, fifteen volunteer members and interns moved furniture, assembled props, carved pumpkins, acted in our scavenger hunt, greeted patrons and much more. I am constantly impressed by our members’ willingness to step forward when we need them and help out for a cause that they love.

 

Friday, 12 August 2016 08:02

This Week on Newton News...Cops & Cones; PMC with Michelle Abel

Written by Jenn Adams, News Director

Every week, Newton News features stories about what’s happening in Newton, whether it’s something your neighbor is undertaking, a new business, what the government is doing, or what local organizations are doing to create a better Newton.

Friday, 19 August 2016 08:08

Welcome to the Wonderful World of Podcasts

Written by Jessica Leff, Digital Marketing Specialist

Over the past few months, I’ve heard the words “I’m Kevin.” “And I’m Demi.” “And we’re The Gilmore Guys,” dozens of times. I’ve never met Kevin and Demi, but I know a bit about them and a lot about their opinions on the television show Gilmore Girls from listening to their podcast. Originally, I was resistant to the idea of podcasts because I didn’t think I’d enjoy listening to other people talk for an extended period of time without having the opportunity to join in on the conversation. But, after being strongly urged by a friend to give Gilmore Guys a try I quickly became a fan.

Friday, 26 August 2016 08:00

Awards, Speakers, Workshops and More!: #ACMBoston 2016

Written by Katie Geiger, Director of Member Services

As a first-time attendee of a national Alliance for Community Media conference, I was very impressed with all that was offered. The three days were jam-packed with speakers, awards, workshops and round-table discussions all at the Westin hotel in the seaport district in Boston.

Friday, 02 September 2016 08:00

Digital Summit Philadelphia by the Numbers

Written by Jessica Leff, Digital Marketing Specialist

Last week, Director of Marketing and Creative Services, Shelly Kamanitz, and I went to Digital Summit Philadelphia, a digital marketing conference that gave us the opportunity to learn from leaders in the industry from companies including Facebook, IBM, Microsoft, MGM Resorts International and Adidas about topics such as mobile video, SEO, user experience (UX), website design, content marketing, social media trends and more. It is hard to believe how much information was compacted into those two days, but that is how I know it was a valuable experience. Since you do not have endless hours to delve into these topics, I’ll summarize the event by highlighting some important numbers.

Thursday, 08 September 2016 07:10

Color Correcting in Adobe Premiere

Written by Andrew Eldridge, Co-Director of Original Programming

This past week, I encountered a situation at NewTV that required an explanation of color correcting with LUTs (Lookup Tables – I’ll explain what that is later). I quickly said “It’s magic!”, which it is and it isn’t. But I thought I could share my experience working with this aspect of postproduction, and hopefully give you the confidence to try it out on your own projects.